PITTSBURGH, July 7 /PRNewswire/ -- Nestle HealthCare Nutrition, Inc.
and BodyMedia, Inc., have formed a strategic partnership to promote
SenseWear(R) WMS to clinics using OPTIFAST(R), Nestle's medically monitored
weight loss program.
The OPTIFAST Program, offered in over 400 clinics nationwide, is one of
the most comprehensive weight loss options available and has been shown to
be effective in more than 80 clinical studies. In a study of over 20,000
participants who completed a 22-week program, the average weight loss was
52 pounds with an average decrease of 15 percent in cholesterol, 29 percent
in blood glucose and 10 percent in blood pressure.(1) The OPTIFAST Program
combines support and counseling, lifestyle education, and medical
monitoring with meal replacements to help people lose weight and reduce
weight-related health risks. A team of dedicated medical professionals
provides support to participants during each phase of the program.
"We are very eager to make SenseWear WMS available to our customers and
their participants," said Sean Foster, Vice President of Marketing, Nestle
HealthCare Nutrition. "It's the perfect fit. Combining OPTIFAST and
SenseWear enables weight loss clinics to offer the OPTIFAST meal
replacement programs with comprehensive lifestyle education through
personal body monitoring. We feel strongly that these complementary
solutions will help patients lose weight, while allowing them to truly
understand what it takes to achieve calorie balance by having personal data
to assist in keeping the weight off."
SenseWear WMS gives health professionals a powerful tool to teach
patients how their day-to-day activity, nutrition and sleep habits help or
hinder weight loss progress. SenseWear WMS consists of an armband, display
and Web site that allow both professional and patient to see how many
calories they really burn, how many they really consume and how well they
really sleep, every day. The solution promotes patient self-care and
enables practitioners to offer short-term metabolic and lifestyle
assessments as well as more effective and educational weight-management
programs.
"BodyMedia is very excited to work with the global leader in healthcare
nutrition," said Michael Soule, Senior Director of Sales and Partnerships.
"We are confident that by combining these two world-class offerings,
patients will see improved and sustained weight loss."
(1) Drawert S, Beford K, Largent D. Changes in glucose, blood pressure
and cholesterol with weight loss in medically obese patients. Obesity
Research. 1996;4(S1):67S.
About Nestle HealthCare Nutrition, Inc.
Nestle HealthCare Nutrition, Inc. part of Nestle Nutrition, offers
complete nutritional solutions for people with specific illnesses, disease
states or the special challenges of different life stages. Nestle
HealthCare Nutrition was formed from the combination of Novartis Medical
Nutrition, acquired by Nestle in 2007, and the existing Nestle Clinical
Nutrition business. The company offers the most comprehensive range of
nutritional support products in the marketplace.
Nestle Nutrition helps to enhance the quality of life by supporting
health and providing care for people with special nutrition needs at every
stage of life. Nestle Nutrition is built around four core businesses:
Infant Nutrition, HealthCare Nutrition, Performance Nutrition and Weight
Management. For more information about Nestle Nutrition, please consult
http://www.nestlenutrition.com/us.
About BodyMedia, Inc.
BodyMedia provides both healthcare professionals and consumers with
lifestyle monitoring tools for metabolic assessment and long-term weight
loss programs. By increasing patient self-awareness of their true activity,
nutrition and sleep habits, BodyMedia solutions educate and motivate
individuals to modify their daily behavior, to be more active, and lose
weight safely and effectively. For more information on SenseWear WMS
contact BodyMedia at 412-288-9901 or visit http://www.sensewear.com.
Nestle Contact:
Carie Wlos
Public Relations Counselor
(608) 256-6357
cwlos@hiebing.com
BodyMedia Contact:
Chris Pacione
Director of Customer Marketing
(412) 543-1329
chrisp@bodymedia.com
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[Via Healthcare]
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